Wednesday, January 13, 2010

Polaroid Instant Film Camera is BACK

Following the widely publicized death of Polaroid film, it appears as the brand (alongside the recent appointing of Lady Gaga as creative director) will re-visit its iconic range of instant film cameras. With a ressurgence in film as of late, perhaps Polaroid will once again re-create the realm of instant film photography. The cameras will take on a retro aesthetic with a reliance on Polaroid 1000 film. A release date is slated for later this year with cameras set below the $100 USD mark.

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