Wednesday, July 6, 2011


I recently read The War of Art, which I loved, by the way. (#Cosign). In the book, Steven Pressfield said, "Everyone knows my tactics, but no one knows my strategy." I've noticed that if you hustle hard enough, people will eventually copy your tactics. And, it's inevitable, when something works people will copy. Too bad for them, because they’ll only see a fraction of your success. This is another reason why you don’t need to worry much about competition.

For the entrepreneur, it doesn't matter when people copy your tactics. "Why," you ask? Because, they do so without understanding the clear strategy.

Once you have a clear strategy, then you can go back to some of the tactics. Then, you can figure out what you’re doing and how to make it better, and you’ll see more of an impact. But, starting with the tactics is almost always a mistake.

So, when you take the time to create something remarkable, instead of just taking up space, focus on what's important for you and everything else will align itself properly.

1 comment: